Operating Data

Facebook, Inc. (FB)

$ 345.96
2.75 0.80%
Year
A/P
2016
Actual
2017
Actual
2018
Actual
2019
Actual
2020
Actual
2021
Projected
2022
Projected
2023
Projected
2024
Projected
2025
Projected
Revenue 27,63840,65355,83870,69785,965114,473.35152,435.86202,987.78270,304.09359,944.35
Revenue (%)
EBITDA 14,87023,62529,68530,57340,04258,359.3877,712.96103,484.70137,803.07183,502.36
EBITDA (%)
EBIT 12,52820,60025,37024,83233,18049,259.7965,595.6987,349.02116,316.35154,890.04
EBIT (%)
Depreciation 2,3423,0254,3155,7416,8629,099.5912,117.2716,135.6921,486.7228,612.31
Depreciation (%)




EBIT (Operating profit)(Operating income)(Operating earning) = GROSS MARGIN (REVENUE - COGS) - OPERATING EXPENSES (R&D, RENT)
EBIT = (1*) (2*) -> operating process (leverage -> interest -> EBT -> tax -> net Income)
EBITDA = GROSS MARGIN (REVENUE - COGS) - OPERATING EXPENSES (R&D, RENT) + Depreciation + amortization
EBITA = (1*) (2*) (3*) (4*) company's CURRENT operating profitability (i.e., how much profit it makes with its present assets and its operations on the products it produces and sells, as well as providing a proxy for cash flow) -> performance of a company
(1*) discounting the effects of interest payments from different forms of financing (by ignoring interest payments),
(2*) political jurisdictions (by ignoring tax), collections of assets (by ignoring depreciation of assets), and different takeover histories (by ignoring amortization often stemming from goodwill)
(3*) collections of assets (by ignoring depreciation of assets)
(4*) different takeover histories (by ignoring amortization often stemming from goodwill)